Christine and Keith’s topic for today is centered around America’s billion-dollar fast-food industry. They start off by digging into the history of the fast-food industry, how some of the biggest brands came to be, and explain why fast foods will forever be a part of American culture.
[00:30] Current Events
[08:25] The Relationship Between Cross Training and Restaurant Success
[10:50] Why 70% of American Employees Don’t Want a Promotion
[17:43] Deep Fried Demand
[19:40] Fast Foods and the American Culture
[21:18] How Fast Food Chains Became a Core Part of the Food Industry
[24:27] Why You Need a Clear Vision For Your Restaurant
[28:00] How to Create a Successful Restaurant Concept
29:50] Parting Thoughts
Deep-Fried Demand
Running a fast food business is among the few businesses anyone can succeed in. Why? Because people love fast foods. No matter where you live in the US, you can expect to find a fast-food joint in the general vicinity of your location. Moreover, almost all the leading fast-food brands globally have roots in the US. So, why do fast food businesses stand out in the restaurant space, and why should you care? First, fast food restaurants are convenient and affordable, giving them a competitive advantage over other segments of the food services sector. Second, their marketing departments do a really good job of getting their brand out there. And lastly, the food is simply amazing. So, despite the blow experienced during the pandemic or the current inflation talks, the fast food industry does not appear to be slowing down anytime soon.
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